Free tool

Is your landing page too generic?

Paste any page copy and get a browser-only score for SaaS filler density, unsupported superlatives, and missing product mechanics. Compare against benchmarks.

  • No signup
  • Runs in browser
  • No upload

Runs locally in your browser. No signup and no upload.

Click “Score my copy” to see your genericness score.

How to use

Catch the patterns that make AI pages feel interchangeable.

This scorecard checks copy against common generic SaaS phrases, unsupported superlatives, and missing concrete mechanics. It works on any page — not just Pagewell-generated ones.

01

Paste the copy

Use rendered copy, markdown, or HTML from any landing page or AI-generated draft.

02

Review the score

See generic phrase count, superlative risk, mechanic density, and a benchmark comparison.

03

Fix and re-check

Replace filler with concrete mechanics, add proof, remove unsupported claims, then paste again.

Example output

A useful score is specific, not just a number.

The scorecard tells you exactly what to fix and why — so you can improve the page instead of guessing.

scorecard result
Genericness score: 34/100 (needs work)

Generic phrases found: 4
  - streamline your workflow
  - all-in-one platform
  - boost productivity
  - unlock your potential

Unsupported superlatives: 2
  - industry-leading
  - best-in-class

Missing: concrete product mechanics, examples, commands

Benchmark: top-quartile pages score under 20.

Generate better copy

Want an agent that writes with your rules, not generic filler?

Pagewell gives your coding agent product facts, claim rules, and anti-generic QA gates — so every page cites real mechanics, not SaaS Mad Libs.

bunx skills add ReScienceLab/pagewell --skill pagewell

Then ask: Use Pagewell to generate a page with concrete product mechanics and no generic filler.

FAQ

Common questions, answered directly.

What does the genericness scorecard check?

It counts generic SaaS filler phrases, unsupported superlatives, and missing concrete mechanics. It also benchmarks your score against typical ranges.

Does this tool upload my copy?

No. The scorecard runs entirely in your browser with client-side logic. No text is sent to a server.

Can I customize the generic phrases list?

Yes. The tool includes a default list of common SaaS filler, and you can add your own banned phrases in the custom input field.

Does a low score mean my page is bad?

Not necessarily. A high genericness score means the copy could describe many products. The fix is to add specific mechanics, examples, commands, and proof that only your product can claim.